We love Neil Patel. The guy knows what he is talking about, and he is able to present his knowledge to others in ways that are easily understood, and most important, entirely actionable. Neil took a couple of minutes to talk about Local a few days ago. And yet again – he nailed it. Watch … Read moreNeil Patel, online marketing guru, talks NAPping. 🙂
From SearchEngineLand Bots are created automatically from data in Bing Places and will soon work with Facebook Messenger and Cortana. Bots are coming to Bing in a big way. Through its Bot Framework, Microsoft is starting to integrate chatbots into search results — to make search more interactive and transactional. In April, Matt McGee spotted … Read moreBing launches bots for local businesses
Google’s Chrome browser will soon be labelling sites that do not have SSL with the label, “Non-secure”. I don’t know if you recognize just how big a deal that is – but some studies show that more than 50% of web visitors will immediately leave a site that has this label. Passwords and credit cards are not … Read moreSSL (https) is … really important.
Whether a local business is a stand-alone, single location or part of a massive national or global brand, it shares a common goal with every other business. Every local business wants to be findable in search and therefore visible to the public – those consumers trying to solve a problem or fulfill a need as … Read moreWhat Local Businesses Must Know About Local Search – Right Now
By Joy Hawkins, searchengineland.com Google announced last week that they had recently conducted a study to research the actors behind fake listings on Google Maps. The study points out that “geographic proximity is the coin of the emerging localized-search realm,” which matches what I observed with the Possum update in 2016. This major algorithm update was responsible for … Read moreIs Google really keeping fake listings off Google Maps?
by Sarah Perez for Tech Crunch Facebook is testing an enhanced local search feature that could see the social network creeping in on Google Maps, Foursquare and Yelp territory, TechCrunch learned and Facebook confirmed. Facebook users are now able to surface recommendations of nearby places – like “dinner nearby” or “bars nearby,” for example – by … Read moreFacebook tests an enhanced local search and discovery feature offering business suggestions