Earthquake in Local Advertising

… and it starts in Australia. The Yellow Pages was a fantastically huge cash cow for many years. They were a cash cow because they had a virtual stranglehold on the market – if you were not in the Yellow Pages, you were not getting business. Period. And you know what? They were right. And…

5 Simple Steps To More Local Business Website Traffic in 2017

It was just a simple four-page website for the Murray Group, an insurance company based in Albany, New York. And it hadn’t been updated for three years. Ryan Hanley changed all that. In the process of that change, he nearly tripled traffic and generated $4,975 in new business within 100 days…and much more afterward. “That’s…

Don’t get caught napping: 87% of online business listings are wrong or inconsistent

The single most important factor in online search success is simple and cheap to fix – and your competitors couldn’t be bothered! Most small and medium enterprises know that SEO is important to get their businesses found online. What many of them don’t realize is that a lot of customers aren’t even going to go…

And? Yes – it’s insanity. Because Local Search sucks.

Local search sucks. Who says that? Well – anyone trying to get into local search says it. They may not say it out-loud, but believe me – they’re saying it, Why? Because too much of it is about SEO – about playing to the rules – about ensuring you’re doing everything right as a business.…

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