Bing launches bots for local businesses

From SearchEngineLand Bots are created automatically from data in Bing Places and will soon work with Facebook Messenger and Cortana. Bots are coming to Bing in a big way. Through its Bot Framework, Microsoft is starting to integrate chatbots into search results — to make search more interactive and transactional. In April, Matt McGee spotted…

Google’s Mission to Eliminate Fake Google My Business Listings

by Bernadette Coleman While, we might not love all the updates Google is constantly making to the local pack and search algorithms, Google’s cracking down on fake Google My Business Listings is one update we can all get behind. As you know, one of Google’s top priorities is serving relevant, accurate search results that consumers…

LinkedIn vs Facebook B2B advertising – and more stats

Some interesting statistics on B2B advertising in social media…  what are people really doing? 48% of marketers build a new landing page for each marketing campaign. (MarketingSherpa) 68% of B2B businesses use landing pages to garner a new sales lead for future conversion. (MarketingSherpa) 16% of landing pages are free of navigation bars. (MarketingSherpa) 48%…

The Power of Yelp’s Questions & Answers Feature for Businesses

By Bernadette Coleman Have you checked out Yelp’s new Questions & Answers feature yet? This feature enables the Yelp community to ask and answer specific questions about a business. Each question is connected to a specific business and the answers to the questions can come from other consumers or the businesses themselves.   This feature…

5 Things Most People Forget About Local SEO

Neil Patel is an acknowledged guru in online marketing. Simply put, the guy knows what he is talking about, and he presents things in a very easy-to-understand format. No time wasting here – just facts, support for the facts and direct actions to take. Read this article taken from Entrepreneur.com – it really shows just how…