Earthquake in Local Advertising

… and it starts in Australia. The Yellow Pages was a fantastically huge cash cow for many years. They were a cash cow because they had a virtual stranglehold on the market – if you were not in the Yellow Pages, you were not getting business. Period. And you know what? They were right. And … Read more

The Power of Yelp’s Questions & Answers Feature for Businesses

By Bernadette Coleman Have you checked out Yelp’s new Questions & Answers feature yet? This feature enables the Yelp community to ask and answer specific questions about a business. Each question is connected to a specific business and the answers to the questions can come from other consumers or the businesses themselves.   This feature … Read more

Facebook recommendations – a local pot of gold?

Getting Things Done With the Help of Your Friends Source: People come to Facebook every day to connect and share experiences with friends and family. We share the great places we go and we ask our friends for advice when we need help getting things done. Today we’re starting to introduce a variety of … Read more

Are We Headed for a Golden Age of Small Business?

By Rieva Lesonsky – Is the number of U.S. small businesses about to soar? Yes, if you believe the QuickBooks Future of Small Business report from Intuit. The study predicts a 3.3 percent growth rate for small business in the next 10 years, compared to the current 2 percent. As a result, Intuit predicts, … Read more

Don’t get caught napping: 87% of online business listings are wrong or inconsistent

The single most important factor in online search success is simple and cheap to fix – and your competitors couldn’t be bothered! Most small and medium enterprises know that SEO is important to get their businesses found online. What many of them don’t realize is that a lot of customers aren’t even going to go … Read more